5 Tips on how to give great customer service
You must know how to give great customer service to build sales in this difficult economic situation. This is necessary for getting loyal customers who will be happy to buy repeatedly from your company. By cultivating strong customer relationships you can bring in more and more sales leading to higher revenue and hence if you want to be successful you have to concentrate more on customer service.
The basic principle of customer service must be to treat your customers the way you want yourself to be treated by other companies while buying their products or services. This can be accomplished by proper employee training and motivation of your sales staff. Train them to understand why making your customers happy is vital for the survival and growth of your company.
Offer the following tips to your employees while teaching them how to give great customer service to your customers:
- Employee Education: This is of paramount importance as customer service is teamwork and it needs to be nurtured and sustained on a continuous basis to avoid any weak links in your offerings. Employees must be educated about the basics of customer engagement and the teaching of simple basic rules will be the starting point. As a manager of the employees, it is important that you must set an example of how to treat your employees well so that they can treat your customers well.
- Get The Customer’s Opinion: You and your employees know well about your business but your customers also know more about it, and hence they can be your critics as well as biggest fans. Get their feedback and know what they like and do not like about your business and your offerings. Make arrangements to collect all the opinions, both positive compliments, and negative complaints. Focus more on the negative compliments as these are going to be the basis for building upon your customer care initiatives. You must put in place all the arrangements and tools necessary to collect as much feedback as possible from your customers.
- Offer Better Treatment To Your Loyal and Long Time Clients: Though you have to maintain a good standard of customer service with great courtesy and respect, you need to go beyond this in treating your long term customers. Offer something extra to them as a bonus for their loyalty along with special offers, and loyalty programs. This helps your new customers to understand that their loyalty will be rewarded and this makes them offer more feedback and opinions for your employees to know how to serve your customers well.
- Admit And Set Right Mistakes: Mistakes are bound to happen and your customer also knows that. In case of a genuine mistake teach your employees to accept it, apologize for it, and take swift action to correct it. This must be done in a way of minimizing the problems to your customers. Teach your employees to learn from this mistake and see that these do not occur again. Explain to your customers what follow-ups you have taken to set right the effects of the mistake and make them know that you have taken the problem seriously.
- Learn to say “Thank you”: Saying “Thank you” is the way to build customer loyalty and these are the two words that can set the right tone in building the relationship in a better manner. This thank you message must be sent in such a way to express your appreciation of doing business with the customer and also contain a commitment that their business will be taken good care of and it won’t be taken for granted. Make use of every opportunity to renew this commitment and teach your employees to remain ready to fulfill this always.
Never forget that good customer care is the most basic necessity for a successful business. Taking care of each and every request of your customers is the way to grow your business and you will be amazed to see that this little secret is the success formula of all the big companies that are ruling the business world now.
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